Sunday, January 6, 2013

Android Site Directory

The Android Site Directory is a nice niche phpLD instance! The domain was registered 2 years ago in January of 2011, and seems to be at least well organized and designed. It is apparent from that design that this is a site about Android and hopefully there are some great links to reinforce that and make the site worth revisiting!

I see there is use of banners at top and bottom and I would estimate the site is getting a trickle of traffic now and a little money too. I see the pagerank is 1, and while pagerank isn't everything, this is an indication more links or marketing could help it do better.

There are many android forums on the net, and I would bet there would be opportunities to post on them with a signature link, and attract some people in the niche, and maybe even start to get some in niche advertising as well.

Good job, and hope you keep taking small steps to improve it over time. Often it can take a few YEARS, but it can be well worth it!

Ellys Directory

Ellys Directory is coming up on its one year anniversary having been registered in January of 2012. The first thing that catches my eye are all the banners, so there is indication the site is well monetized already. And "indication" is important! If I were a potential advertiser wanting banner space, seeing that other sites are using the banner ads makes me wonder what makes Ellys Directory so special! I will leave that up to you to decide but remember that in marketing that creating a feeling of popularity can certainly bring about action in the form of purchases.

I'm not entirely happy with the content of the site. I do understand that people buy link reviews and this is part of the business structure, but I sure would like to see more "indication" that if I click deeper into the site that I will find something worthwhile. As I look at the latest articles and featured links on the homepage I don't feel drawn to click deeper. Not to say that you would want to cut off a method of monetization, but there may be some ways to feature great content in addition to this so the site is stickier and you can start to optimize inner pages for traffic an rankings.